A partnership with a large corporation has many benefits for validation, for investment and for access to sales channels. Many startups fail to capitalize on this because they fail to understand the large corporations’ goals, structure and processes. This webinar provides a business development primer to demystify the apparent complexity that seems insurmountable.

Have you wondered …

What motivates a large multinational corporation to want to work with a small, innovative startup?

 Did you know?

Typically 5 to 10 people within a large corporation are involved in deciding on a partnership with a small startup.

This event provides an opportunity to learn foundational concepts in business development. Learn “who’s who in the zoo” to deconstruct who the key stakeholders are and how they operate.

Why You Should Attend:

• You cannot begin your business development journey without a map
• Learn who should speak to who in the zoo
• Get ideas on what motivates key stakeholders
• Gain insight from case examples

What You Will Leave With:

• A better understanding of business development requirements
• A checklist for identifying all the right stakeholders
• A foundation for beginning business development discussions

This webinar is part of the Discovery Foundation Business Development Bootcamp and is open to companies not currently participating in the program. Apply to the program by September 29 to learn more about business development with our full-day workshop and mentoring sessions.

Format: Zoom (the link will be sent to you after registering)

ABOUT THE SPEAKER

Geoffrey Hansen is a seasoned executive with management experience in software development, product management, product marketing, and venture capital. He is a partner at Garibaldi Capital Advisors, a boutique investment bank than helps Canadian technology companies with key financial milestones, such as raising capital or selling their company.

Learn more on LinkedIn.