Join us for the fifth of six webinars on B2B digital marketing, led by NVBC’s Executive-in-Residence, Rochelle Grayson.

When it comes to B2B, email is still the quickest and most effective channel of communication for receiving and transmitting data. Further, email marketing often has the highest ROI. In this webinar led by NVBC’s Executive-in-Residence, Rochelle Grayson, learn what to do and how to adapt your email marketing strategies to maximize leads and revenues.

Topics covered will include:

• Subject lines and content options
• Drip campaigns
• Spam triggers & anti-spam legislation
• Email and CRM tools & technologies