Managing Effective Sales Campaigns – Day 2
Apr 16, 2021
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A look at effective sales campaigns for longer sales cycles that feature multi-touch relationship sales. Developing a repeatable sales process including sales readiness, design, execution and evaluation.
- Prospect requalification and requalifying leads that have stalled.
- Identifying and engaging with the decision-making unit to understand how their needs are evolving.
- Tracking and building relationships as the market emerges from COVID.