As a naturally curious storyteller, Grace is passionate about helping brands find their authentic voice. Using empathy, she supports brands through the power of listening and connection to help founders craft compelling stories and messaging that resonates with their desired audiences.
Grace has over a decade of experience in media and communications, focusing on startups, government, and finance. Her mission is to help brands solve their pain points by understanding their customers’ minds.
She also has a keen interest in brand marketing and copywriting and started a freelance copywriting business from scratch in 2020. She has worked with brands like 7/11 and PayPal. She will happily nerd out on marketing strategy, email campaigns, and crafting the right message for your audience.
Grace also sits on the board and is Director of Career Development for the International Association of Business Communicators, BC Chapter. Her portfolio covers mentorship, certification, and giving back to nonprofits via communications support.
When she’s not writing and storytelling, Grace is always on the lookout for her next creative endeavour. She loves working on her community garden plot, listening to audiobooks, connecting with friends, and attending her weekly pottery class.