Managing Effective Sales Campaigns – Day 1
Mar 31, 2021
A look at effective sales campaigns for longer sales cycles that feature multi-touch relationship sales. Developing a repeatable sales process including sales readiness, design, execution and evaluation.
Topics include; Prospect requalification and requalifying leads that have stalled. Identifying and engaging with the decision-making unit to understand how their needs are evolving. Tracking and building relationships as the market emerges from COVID.